Case Study: ION Real Estate
3 Listings in 30 Days
Background
Mina Saad is the founder of ION Real Estate, an estate agency built on leveraging social media and their 19,000 followers.
We could tell Mina had a lot of potential – but his biggest challenge was becoming the online real estate authority in Melbourne’s South Eastern suburbs.
Mina’s inbox had been full of marketing agencies hassling him for advertising opportunities.
All promised more ‘viewers’ to his page, but none had an effective plan to produce more listings, commission & results through marketing.
The Results
Within 2 weeks we brought Mina his first genuine seller – providing an immediate return on his investment.
The remainder of our first month resulted in 3 sellers, and 70+ interested leads for his team to nurture & pursue.
Mina has since been received hundreds of appraisal leads and many genuine seller enquiries.
The Process
We first identified what Mina & his team were doing wrong, including:
- Boosting posts = wasting money & not reaching his ideal demographic
- Only advertising listings = no social proof for prospective sellers & no real incentive to engage new clients
- Incorrect Facebook Page branding = confusing his audience with multiple names
- No follow-up system = relying on Facebook Messenger to handle all the heavy lifting
Mina did not understand the pitfalls of Facebook algorithms that 99% of real estate professionals fall into.
Our team created all of Mina’s advertisements to specifically reach his demographic – not just the general public.
LIMITED AVAILABILITY:
Want 30+ Pre-Qualified Real Estate Appointments?
Check to see if your council is available below!
TRUSTED BY AUSTRALIA'S LARGEST AGENCIES
Want To Start Getting A Return On Your Advertising Investment?
Check to see if your council is available below!
